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The complete guide to shopping at the Warner Bros. Studio Tour London

Whether you are looking for a wand that chooses you or a personalised Hogwarts trunk, the Warner Bros. Studio Tour London shops offer an unparalleled collection of wizarding world treasures. This guide covers every magical outlet within the tour and the exclusive merchandise you can't find anywhere else.

Visiting the Warner Bros. Studio Tour London shops

Harry Potter studio shop in London with purple displays and merchandise.

The shopping experience at Warner Bros. Studio Tour London is as immersive as the sets themselves. With multiple themed retail spaces, visitors can find everything from high-end film replicas to budget-friendly souvenirs. Many items are Studio Exclusives, meaning they aren't available at King’s Cross or other retail outlets. It is a must-visit because it houses the world's largest collection of official film-inspired merchandise, much of it screen-accurate. From house pride apparel to prop replicas that support the craftsmanship of the films, shopping here is the ultimate finale to your magical journey.

Warner Bros. Studio Tour London shops

The Studio Shop

The main retail hub is located at the end of the tour, offering a vast range of collectables.

  • What’s available: Replica wands, House robes, stationery, LEGO sets, and the full Sweet Trolley range of Honeydukes confectionery.
  • Timings: Consistent with tour operating hours.
  • Location: At the end of the tour (accessible to ticket holders).
  • Average price: £10 – £350+

The Forbidden Forest Shop

A specialised boutique tucked away near the Forbidden Forest set, focusing on the darker, creature-filled side of magic.

  • What’s available: Forest-inspired apparel, plush versions of Buckbeak and Aragog, and magical creature collectables.
  • Timings: Consistent with tour operating hours.
  • Location: Next to the Forbidden Forest set.
  • Average price: £15 – £60

The Railway Shop

Themed around Platform 9¾, this shop is perfect for travellers looking for gifts before they "board."

  • What’s available: Hogwarts Express-themed apparel, personalised travel trunks, luggage tags, and Chocolate Frogs.
  • Timings: Consistent with tour operating hours.
  • Location: Directly on the Platform 9¾ set.
  • Average price: £10 – £80

​Studio opening hours

Shop online for Harry Potter merch

If you can't carry everything home or missed an item during your visit, the official Harry Potter Studio shop is available online. You can purchase many on-site favourites, including personalised robes and trunks, delivered directly to your door.

Explore the shop: Official WB Studio Tour Shop

What can you find at the Warner Bros. Studio Tour London shops?

Wand shop interior at Warner Bros. Studio Tour Tokyo, showcasing shelves filled with wand boxes.
Harry Potter Visions of Magic Tokyo shop interior with themed merchandise displays.
Every Flavour Beans box from Harry Potter at Universal Studios.
Letter to Harry Potter with Hogwarts acceptance and glasses on display.
Gryffindor costumes and props at Warner Bros. Studio Tour London shop.
Marauder's Map replica at Harry Potter Studio Shop, featuring Hogwarts illustration.
Slytherin crest at Harry Potter Studio Shop.
Warner Bros. Studio Tour London entrance for Harry Potter experience.
Railway shop at Harry Potter Warner Bros. Studio Tour in London displaying merchandise.
Merchandise display at Harry Potter Warner Bros. Studio Tour in London featuring plush owls and souvenirs.
Visitors exploring the Hogwarts Great Hall set at Warner Bros. Studio Tour London.
Tour guide leading a Harry Potter walking tour outside a Potter-themed shop.
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Replica wands

The Studio Shop offers detailed replica wands for characters like Harry, Hermione, Dumbledore, and Voldemort. Each wand comes in an Ollivanders-style box and may include a nameplate. Some designs are Studio-exclusive, perfect for collectors and display.

Hogwarts house robes

Robes in Gryffindor, Slytherin, Hufflepuff, and Ravenclaw colours feature full lining, embroidered house crests, and wand pockets. Made from premium materials, these screen-accurate robes can be personalised with names or initials, making them ideal keepsakes for all ages.

Chocolate frogs and wizarding sweets

The shop stocks Chocolate Frogs with collectable wizard cards, Peppermint Toads, and Bertie Bott’s Every Flavour Beans. All sweets come in film-accurate packaging, making them great as gifts or fun edible souvenirs from the Studio Tour.

Collectible trunks and acceptance letters

Hogwarts trunks are durable, themed cases that can be used for storage or travel. Fans can also purchase personalised Hogwarts acceptance letters, printed on parchment with wax seals, offering a tangible connection to the magic of becoming a student.

Quidditch merchandise

Support your house team with Quidditch jerseys, scarves, and jumpers. The shop also stocks Golden Snitch replicas, Quaffles, and broomstick toys. These items let fans relive match scenes or bring a sporty wizarding touch to their wardrobe.

Marauder’s map replicas

Printed on aged parchment with intricate fold-outs, these replicas mirror the original Marauder’s Map seen in the films. They’re perfect for display or interactive use and offer fans a unique way to trace Hogwarts’ hidden corridors and secrets.

House-themed apparel and accessories

Find t-shirts, hoodies, socks, scarves, and gloves in your Hogwarts house colours. Accessories include pins, badges, and jewellery. Many designs are Studio exclusives, making them practical, wearable souvenirs that let you show house pride anywhere.

LEGO Harry Potter sets

Build iconic scenes with LEGO sets featuring Hogwarts Castle, the Hogwarts Express, and more. Some sets include exclusive minifigures. These collector-friendly kits cater to both adults and children who want to recreate the magic through building.

Harry Potter books and guidebooks

The Studio Shop offers the full novel series along with special titles like Film Wizardry, The Wizarding Almanac, and the Studio Tour Guidebook. These provide behind-the-scenes insights and artwork for fans wanting to explore the films in depth.

Homeware and decor

Decorate your space with house-themed mugs, cushions, towels, ceramic boxes, and banners. Platform 9¾ signs and Golden Snitch keyrings add subtle magic to bedrooms, kitchens, or offices. Many items make great functional souvenirs for everyday use.

Plush toys and magical creatures

Soft toys include fan-favourites like Hedwig, Buckbeak, Fawkes, and Aragog. Each plush is crafted with attention to detail. Some creature designs are exclusive to the Forbidden Forest Shop, making them especially collectable and appealing for fans of all ages.

Stationery and writing sets

Pick up themed journals, quill and ink sets, feather pens, and replica Hogwarts Express tickets. Advanced Potion-Making notebooks and other subject-inspired writing tools are perfect for school use, journaling, or magical-themed creative projects.

Visitor tips

  • The Studio Shop is after the tour and closes with it, so budget at least 30-45 minutes at the end specifically for browsing and buying.
  • Some merchandise, like certain wands or plush creatures, is exclusive to the Studio Tour and won’t be found online or in other Harry Potter stores.
  • You can get names or initials added to robes, trunks, and letters. Do this early during your shop visit, as customisation may take extra time.
  • Some merchandise appears in multiple shops but in slightly different versions. Check displays in the Forbidden Forest or Railway Shop before final purchases.

Frequently asked questions about the Warner Bros. Studio Tour London shops

No, a valid Studio Tour ticket for that specific date is required to access any of the on-site shops.